It’s never been more important to get your website looking super-nice and easy to navigate. And while designers are great for going down the groovy route, you know your customers best.

And if you’re anything like me, working with designers is a little like playing Chinese whispers. I tell them one thing, they produce another. It’s nothing bad on the designer’s part – it’s just we speak different languages, and neither of us have bought into the communal dictionary.

That’s why I’m one of the world’s biggest fans of Headway Themes. I find a site I like, I go into the Visual Editor, and I produce something that looks pretty similar but with my own special flourishes.

Headway Themes is powered by WordPress, a content management system that makes creating content for your site easy.

The only weak spot in the game at this point is finding the images to customise.

My pal Ileane (who supports Thesis, another great WordPress theme – but in my opinion all the sites you create on that framework look samey and unless you have advanced/ninja coding skills, you’re pretty much tied into that look) has a solution to your image, icon and graphics woes – right here.

Why am I telling you this stuff now?

The second most exciting thing to happen on the web in 2011 happens on Friday. The first was the launch of the Samsung Galaxy Nexus phone, and that was a monstruous disappointment. I feel bad relegating what I’m about to tell you to second place now, but the hype about the new Sammy smartphone was so great that I bought into it and ultimately got burned. Back to the Samsung Galaxy S2 – what I believe is the best phone in the world.

No, the second – and now first – most exciting thing to happen on the web is the launch of Headway 3. The Griffiths family and their team have been wracking their grossly-oversized minds to figure out a way of making web design even easier, and they’ve come up with some totally out-of-this-world grid technology.

Take a look at the video.

So it’s super-easy to use, but the customisation and control you get is unparalleled. You could use a free tool like Gliffy to draw up how you want your site to look, based on other websites you admire, and all you have to do is plonk the respective content containers where you want them and boom – your best-ever site is ready to be populated with all that incredible stuff you write and create.

And I’ll be building Talknology.tv on it – my most important project yet. That’s how confident I am that this is going to sing like a bird of paradise.

And it’s coming out Friday – November 25.

So why not tell me then?

Simples. The cunning Headway Themes team want to give loyal customers the very best deal. And so anyone who’s bought Headway Themes by the end of the day on November 24 gets unlimited support and lifetime upgrades.

Brand new customers dazzled by the allure of Headway 3, who buy in after the fact, will pay a yearly subscription for support and upgrades.

Here’s an Einstein-level equation to put that all into context:

If U = Logical, Buy It Now!